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Technology

Fraud Management

Realtime Protection and Pilferage prevention system

Multi-layer validation and fraud controls that reward genuine behaviour and protect campaign budgets.

Fraud Management visual

Overview

Every high-volume promotion creates an opportunity for misuse. Impresario fraud management sits inside campaign infrastructure so brands can run audience-first activations at scale without leaking budget to duplicates, fake entries, or suspicious redemption behaviour. Controls work with receipt validation, coupons, contests, sweepstakes, loyalty, and rewards, before the incentive goes out.

Brand teams planning promotions and loyalty programmes

Who it's for

Brands running high-volume promotions, purchase-led mechanics, or loyalty redemptions that need budget protection without slowing genuine participation.

Diverse audiences engaging with brand campaigns

Audience-first approach

Same fraud stack. Different thresholds and rules by campaign and audience. High-volume mass promotions, purchase-led mechanics, and loyalty redemptions can each use the controls that fit the risk profile.

Controls

  • 01

    Duplicate detection

  • 02

    Receipt reuse detection

  • 03

    Code validation

  • 04

    Velocity checks

  • 05

    Device-level signals

  • 06

    User-level behaviour

  • 07

    Suspicious submission patterns

  • 08

    Rule-based validation

  • 09

    Anomaly detection

  • 10

    Manual review workflows

What it protects

  • 01

    Promo and contest budgets

  • 02

    Sweepstakes integrity

  • 03

    Coupon and code abuse

  • 04

    Loyalty and reward leakage

  • 05

    Purchase-led campaign quality

  • 06

    Reporting accuracy for brands and audit needs

How it connects

  • 01

    Receipt Processing & Validation: duplicate and reuse checks on purchase proof

  • 02

    Promotion & Contests: entry quality, sweepstakes eligibility, and winner integrity at volume

  • 03

    Vouchers & Coupons: code validation and abuse prevention

  • 04

    Customer / Channel Loyalty: suspicious earning and redemption patterns

  • 05

    Reward Management / GWP: stop bad fulfilment before rewards leave the system

  • 06

    Gaming as a Service (MakeAR): protect play-to-reward loops from misuse

  • 07

    AI & Intelligent Automation: anomaly detection and pattern signals

How it works

  1. 01

    Monitor

    Monitor step visual

    Watch entries, receipts, codes, devices, and redemption behaviour in real time.

  2. 02

    Detect

    Detect step visual

    Flag duplicates, reuse, velocity spikes, and suspicious submission patterns.

  3. 03

    Risk score

    Risk score step visual

    Apply rule-based and anomaly signals matched to the campaign risk profile.

  4. 04

    Filter

    Filter step visual

    Block or hold bad submissions before entries count or rewards are issued.

  5. 05

    Review

    Review step visual

    Route edge cases into manual review workflows when human validation is needed.

  6. 06

    Report

    Report step visual

    Give brands clearer auditability on what was blocked, held, or approved.

Audience-first activation only works if genuine participation wins. Fraud controls keep verified play clean and campaign spend protected.

FAQs

About Fraud Management

What is fraud management in promotions?+

Multi-layer controls that detect misuse such as duplicates, reused receipts, invalid codes, velocity abuse, and suspicious behaviour before rewards or entries are approved.

Why do high-volume campaigns need fraud controls?+

Scale increases the chance of fake entries, repeated claims, and reward leakage. Fraud management helps reward genuine behaviour and protect budgets.

Can fraud controls work with receipt validation?+

Yes. Receipt reuse detection, duplicate checks, and rule-based validation sit naturally with purchase validation flows.

Do fraud controls apply only to promotions?+

No. They also support contests, sweepstakes, coupons, loyalty earning/redemption, gaming rewards, and physical or digital fulfilment.

Can suspicious cases go to manual review?+

Yes. Automated checks can be paired with manual review workflows when a submission needs human validation.

Ready to build for your audience?

Plan a promotion, design loyalty, or plug in a game. Let’s talk.

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