The “Why”, “What” & “How” of cartoon licensed cosmetic products
Now we can have Super Woman Makeup Dreams!! Theme-based beauty collections generally sell very well and tend to …
Sustainability Journey with TRESemmé: One step at a time
Alan Joe, CEO of Unilever states that ‘’ We can only eliminate plastic waste by acting fast and …
Retail Marketing taking the lead! How retail display of offers help in sales…
Retail display of promotion offers is the best way to attract consumer attention in a multi brand scenario. …
The Pandemic Potential of the Influencers.
We won’t be wrong to say that 2020 is an year which is one of a kind. Though …
Why Cosmetic Brands will still Invest in Freebies during this Weak Economy ?
Selling luxuries to women is not easy when women are used to putting themselves last — especially in …
License-Driven Marketing: A Growth Accelerator For Your Promotional Effort
This article talks about how character licensing in your brand can be a roaring success for your business. …
Benefits of Investing in Promotional Products
Numbers don’t lie, promotional product marketing surely work. With all the rage on new ways of marketing, branded …
Kids- Tough to Impress?
…May be not for Crest Crest, a toothpaste and oral hygiene products brand by Procter and Gamble(P & …
